commercial Archives | San Diego Photographer

Ballet Folklórico in San Diego – Three Magazine Covers for AAA

Ballet Folklórico is a traditional Mexican dance form that celebrates the country's regional cultures through elaborate costumes, vibrant colors, and choreography rooted in folk traditions. Each region of Mexico has its own distinct style — from the flowing skirts of Jalisco to the intricate footwork of Veracruz — and the dancers train extensively to master the precise, expressive movements that make the art form so visually striking. It's been a staple of Mexican cultural identity for generations, and San Diego…

Chef Portraits

Over the past couple of years, I've had the opportunity to shoot quite a few restaurants in and around San Diego and the Inland Empire. Often, my primary assignment is to capture the food but one of my favorite parts is to grab a portrait of the chef or restaurateur. Sometimes its at the request of the client, but often its for my own creative exercise and portfolio. Chefs are generally personable and passionate but they also tend to be…

Beer Photography – Lighting Setup and Technique

Product photography, and especially beverage photography involving glass, is a true melding of technical geekery and artistic decision making. Although the challenges of photographing glassware and liquid can be at times frustrating, the rewards are high. It's the feeling of building an image, as if building a piece of furniture. You look at examples, lay out a design, start to assemble the parts, and then you invariably will stray from that design in actual practice which produces something unique. I…