There’s something to be said about the authenticity of representing your company with real members of your business or organization rather than professional models. I enjoyed making these photos for Pi Beta Phi “Fraternity for Women” recently on the campuses of UCSD and SDSU (my alma maters). Using real subjects is a trend I’m seeing more of in advertising photography for smaller companies and non-profits. Six years in college and I never had this much access to the sorority world! That’s some kind of irony.
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